Ontario Students Against Impaired Driving

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OSAID (Ontario Students Against Impaired Driving) is an anti-impaired driving initiative which is found across the province of Ontario, Canada, aimed primarily at youth involvement in combating impaired driving. It was founded in 1987[1] and encourages the student population to practice responsible choices and to never to drive while impaired. OSAID chapter members regularly hold awareness raising activities, such as mocktail sales or events aimed at raising awareness about the dangers of driving while impaired.

OSAID's Vision Statement: "OSAID is a provincial youth driven organization that strives to promote smart decisions through public awareness in a realistic and relevant manner to prevent tragedies caused by impaired driving."[This quote needs a citation]

Mission

OSAID's Mission statement: "OSAID is about teens helping teens to consider safe alternatives and new perspectives to the perceived norms about Alcohol, Illicit Drugs, and Dangerous Driving.

OSAID by the numbers:

  • OSAID positively impacts over ½ million families every year
  • OSAID reaches more than 300,000 students annually[2]
  • 90,000 website viewings per month
  • Over the past two decades OSAID graduated over 50,000 youth leaders who are now living, working, and driving in communities throughout Canada.
  • On an annual basis 5000 parents watch their teenagers grow to become OSAID leaders in their respective communities."[This quote needs a citation]

OSAID's website is: www.osaid.org

History

The organization was started in 1988 by Ontario-based police, students, and teachers as a provincial non-profit organization to raise youth awareness about the dangers of driving while impaired. A mailing list with the newsletter Connections was mailed to all Ontario high schools, and the first student representatives were appointed. The students are in charge of running OSAID. The Attorney General, Ian Scott, was the special guest at the Students Against Destructive Decisions (SADD) Ontario Action Conference with 150 delegates in attendance.[importance?]

In 1989 the group adopted the name OSAID and the board of directors was established. The OSAID logo[image requested] was designed and Matt Evans[importance?] joined the organisation as coordinator. Manuals were created, the newsletter was renamed to Lifeline, and OSAID partnered with the Attorney General's Countermeasures Conference in Hamilton. The number of delegates rose to 250 at the OSAID Conference, held that year at Aylmer Police College. The OSAID Conference was permanently established in the annual events calendar.

The OSAID membership doubled in its first three years to over 300 schools and the numbers have increased over the years.[citation needed] One of its goals is 100% involvement.[clarification needed (as in the sense of complete involvement?)] In 1991 OSAID joined with the Ontario Community Council on Impaired Driving (OCCID; now Arrive Alive).

OSAID Scholarships, first awarded in 1994 with the Tammy Emerton Memorial Scholarship, continue to be distributed to students.[why?] In 2009 the Anna Pyles Memorial Scholarship, initiated by the Insurance Brokers Association of Ontario (IBAO) in 1998;[excessive detail?] and the AVIVA Pilot Scholarships were awarded.

Regional workshops began throughout Ontario in 1990 and continue today. Planned, organised and run by the Regional Representatives, the workshops are exemplary of one of OSAID's founding principals—peers work with their peers.[3]

Media campaigns

OSAID's media campaigns have included:

1990 - "Life of the Party", produced by OSAID, was nominated for best short education film at Canada's Short Film Festival, and in 1996 was selected as one of the top ten videos as a resource for educators by the Driver Education Advisory Committee. Public service announcements, aired on television in 1991 for six months.[citation needed]

The OTIP/RAEO-sponsored poster Don't be a Loser went across the province.

1993 saw The Ministry of Transportation get into the poster campaigning with Santa Rides with Deers, Not Beers.[clarify] OTIP/RAEO continued this success with their sponsorship of the Gonna Live For Ever poster in 1997. 1993 also saw OSAID joining forces with the Attorney General D/D Countermeasures Office to offer Arrive Alive video dances in Ontario high schools.

The 2009 iDrive Road Stories DVD[further explanation needed] was produced with OSAID input.

The OSAID newsletter began OSAID Speaks in 2010 and is available as an online resource through the OSAID website.

2012's "Meet the Challenge" project, produced in partnership with the Ministry of Health Promotion and Sport, took place across the province.

Throughout the years, the membership, staff advisor and ambassador manuals have been developed and refined. These materials are used by members throughout the province. OSAID resources, such as the "Call Me Contract" and "Call Me" cards,[further explanation needed] continue to be popular.

See also

References

  1. ^ "Ontario Students Against Impaired Driving (OSAID)". Niagara Community Information Database. Retrieved 28 February 2010.
  2. ^ "Impaired Driving - Programs and Campaigns". Ministry of Transportation. June 20, 2010. Retrieved 16 February 2014.
  3. ^ "OSAID - Ontario Students Against Impaired Driving - OSAID History". Osaid.org. OSAID. Retrieved 16 February 2014.

External links

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